Accessibility & Inclusive Experience

Accessibility is not a compliance exercise but rather it is a measure of experience quality.

Airlines increasingly recognize that inclusive design directly affects passenger perception, trust, and brand credibility but accessibility is often addressed late or inconsistently within inflight digital IFEC programs.

Where IFECtiv Supports Clients

We support airlines in:

• Understanding how accessibility influences passenger experience across inflight touchpoints

• Identifying experience risks created by exclusionary design decisions

• Aligning accessibility priorities with brand, regulatory, and other business considerations

• Making informed trade-offs when constraints exist

Accessibility decisions are experience decisions and IFECtiv believes it should be treated as such.

Why This Matters

Inclusive passenger experience:

• Improves experience consistency

• Supports long-term brand trust

• Aligns experience delivery with stated values

This work is most effective when embedded early in experience and IFEC decision-making.